Ashley Sheets

About Ashley Sheets

Marketing professional with experience helping clients achieve their advertising objectives- Multi-million dollar global brands to smaller budget, locally focused clients- Telecom, Auto, Cable, Travel, Retail, Real Estate, CPG, Banking- Large full-service agency, media agency, small independent agency, and client-side experience.Profile:Team player who cultivates key-stakeholder relationships, strategic alliances, and partnering of resources. Experienced strategist, skilled at client needs assessment, proposal development, contract negotiations and customer relations for technology focused solutions.Legal expertise allowing for a comprehensive understanding of numerous aspects of law as well as resulting legal policies/procedures within a highly competitive market.Recognized leader building dynamic teams while defining and achieving organizational visions.Strong communications skills: excellent at building relationships with clients, agencies, leadership, and vendor partners.Specialties: Digital, mobile, total video, Millennials, entertainment, diverse markets, branded content, social engagement, analytics, content creation, integrated marketing, programmatic, search, app development, sponsorships, budget management, investment strategy, branding, research, competitive reporting (MRI, Scarborough, MMR, CMR, TNS Media Intelligence, etc.), influencer marketing, branded entertainment, native advertising, video advertising, tv advertising, print advertising, licensing, business development, turnaround leadership, multiplatform leadership & strategy, design efficient organizational structures for driving maximum results, B2C, B2B, diversity marketing, brand strategy, brand management

Experience

1. Senior Manager - Integrated Media Strategy & Operations

   Shipt

   Sep 2024 — Present · Atlanta, GA, US

Education

• Mercer University

  Bachelor of Arts, Political Science

  1998 — 2002

Skills

• Strategy
• Media Tools
• Digital Marketing
• Strategic Partnerships
• Digital Strategy
• Media Buying
• Contract Negotiation
• Media Planning
• Brand Management
• Cross-Functional Team Leadership
• Marketing Strategy
• Advertising
• Global Client Management
• Marketing
• Product Placement
• Agency Relationship Management
• Brand Marketing
• Strategic Planning
• Integrated Marketing Communications Planning
• Management
• Media Strategy
• Custom Content Development
• Digital Media
• Microsoft Office
• Sales
• Online Advertising
• Integrated Marketing
• Online Marketing
• Content Development
• Sponsorship
• Social Media
• Contract Negotiations
• Radio
• Leadership
• Television
• Mobile Marketing
• Social Media Marketing