Ashley Watts
Area Marketing Director for Chick-fil-A Oklahoma City & Tulsa Markets
- Role
- Area Marketing Director at Chick-fil-A Corporate Support Center
- Location
- Oklahoma City, OK, US
- LinkedIn followers
- 500 followers
About Ashley Watts
Experienced Area Marketing Director with a heart for community outreach. Excited about…
Experience
Area Marketing Director
Chick-fil-A Corporate Support Center
Feb 2019 — Present · OK, US
Oversees all market-wide initiatives for Oklahoma Chick-fil-A Restaurants, serving more than 25 individual restaurant operators. Provides support to approximately 15 Restaurant Marketing Directors within the Oklahoma City and Tulsa markets, creating development opportunities and guidance on brand and sales growth opportunities. Works closely with the Chick-fil-A Support Center to align Oklahoma City and Tulsa market goals with Chick-fil-A Inc, including product promotions, transaction count growth, app awareness and adoption, and check average increase campaigns.Creates annual market budget, overseeing account management, advertising and media planning, website concepts and development, promotions, public relations efforts, partnerships, and media schedules. Coordinates and supports monthly Operator / Advisory Board Meetings, presenting campaign outcomes, upcoming activations, opportunities for growth and brand awareness strategies. Creates annual community outreach plan as part of overall marketing plan, fostering relationships within the Oklahoma City and Tulsa communities.
Education
University of Central Oklahoma
Bachelor's degree
University of Central Oklahoma
Bachelors, English Creative Studies
2007 — 2013
University of Maryland Global Campus
Master of Business Administration - MBA
University of Maryland Global Campus
Master of Business Administration - MBA
2022 — 2023
Putnam City North
Highschool Diploma, General Education
2004 — 2007
Skills
- Team Building
- Social Media Marketing
- Human Resources
- Customer Service
- Process Scheduler
- Powerpoint
- Coaching
- Fundraising
- Leadership
- Event Planning
- Organizational Development
- Healthcare
- Data Entry
- Temporary Placement
- Employee Relations
- Recruiting
- Staff Development
- Outlook
- Resume Writing
- Public Speaking
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