Ashley Evans
Experience & Change Strategy | Enterprise Decision & Adoption Systems | Global Financial Services
- Role
- Product Market Manager (Ux) at Swift
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Ashley Evans
I work at the intersection of experience, change, and decision-making in complex, regulated environments.My focus is designing the systems that help organizations sense risk earlier, make better decisions under uncertainty, and accelerate adoption across regions and functions. This includes building distributed capability, translating human insight into executive-ready intelligence, and embedding experience signals into strategy - not just delivery.Over the past several years, I\'ve led- Enterprise-scale capability programs that improve alignment and decision quality- Experience intelligence practices that reduce execution risk and rework- Cross-regional networks that accelerate adoption beyond top-down change modelsI partner closely with product, technology, risk and operations leaders to ensure transformation efforts are not only well-designed - but actually adopted.
Experience
Product Market Manager (Ux)
Aug 2022 — Present · Manassas, VA, US
Defining, designing, and improving features for financial products integrating artificial intelligence and machine learning. Evangelizing human-centered design practices and embedding design thinking into organizational culture.
Education
Virginia Commonwealth University
Bachelor's Degree, Homeland Security and Emergency Preparedness
2010 — 2012
General Assembly
User Experience Design Certificate
2020 — 2020
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