Ashley Eriksen
Social Media Manager & Director of Camp Zero @Sturgis Buffalo Chip
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WORK HISTORY
Social Media Manager & Director of Camp Zero @Sturgis Buffalo Chip
Sturgis, SD, US
EDUCATION
Missouri Southern State University
Master of Science in Management
Missouri Southern State University
Bachelor of Fine Arts (BFA)
Missouri Southern State University
Bachelor of Arts (B.A.)
SKILLS
ABOUT ASHLEY ERIKSEN
As Social Media Manager at the legendary Sturgis Buffalo Chip, I elevate the brand’s digital presence, drive engagement for riders and fans, and create viral moments that put the rally into global conversations. I’ve built a social media street team and lead digital strategies that consistently outperform industry benchmarks. As Director of Camp Zero, I run a rapidly-growing destination within the Buffalo Chip complete with a bar, sponsorship activations, unique programming, and a team of 12–18. I partner with national brands, oversee logistics, and deliver experiences that capture Camp Zero’s grassroots, chaotic, DIY energy. I also serve as Program Manager for Motorcycles as Art, an internationally acclaimed motorcycle and art exhibition. In this role, I act as the conduit between curators and the Chip, keeping projects on track, designing signage and collateral, and ensuring every detail supports a polished, industry-leading show. With a background in marketing, management, and creative production, I thrive where digital storytelling and live experiences collide, from social strategy to festival production, sponsorship development to team leadership. Whether online or on the ground, my focus is always the same: creating authentic connections that last.
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