Ashley Diestel

About Ashley Diestel

I am a technical product lead with over 15 years of experience in product management, product marketing, and program management. Past focus on technical product launches with vast experimentation plans, product marketing, program management, partnerships, brand marketing, loyalty, and digital marketing. I have extensive experience in launching new products, enhancing existing products, brand work and vendor relations. I have worked with some of the largest tech and hospitality brands in the world working in an agile and quick moving industry. Proven leadership skills through the successful integration of a large company acquisition. Team orientated approach with detailed and direct management. Proven experience developing thoughtful and strategic campaigns and product launches based on detailed and analytical decision making with high success rates. Experience with cross-functional teams providing expertise in partnership marketing, brand operations, creative design, digital marketing, brand/loyalty marketing, and analytics. Additional experience includes political office overseeing training, speech writing, bill writing and planning and land use. Specialties: technical product management, product management, product marketing, program management, partnerships, ownership/management relationships, digital marketing(SEM, display, retargeting), branding, loyalty marketing, merchandising, email marketing, social media, search engine marketing, presentation skills, leadership skills, client relationships, destination marketing, budget maintenance, franchise operations, reputation management, and customer relationship marketing.Tools: Amazon internal tools, Quicksight, Tableau, Figma, Asana, Quip, Adobe Suite, Adobe Omniture and Analysis Workspace, Google Analytics, Google Adwords, Salesforce, Evernote, Microsoft Office, and other proprietary reporting tools

Experience

1. Senior Product Manager - Technical

   Amazon

   Aug 2024 — Present

Education

• Loyola Marymount University

  Bachelor of Arts - BA, Political Science, History

• Imperial College London

  Economics, Political Science

Skills

• Public Speaking
• Microsoft Programs
• Social Media
• Event Planning
• Powerpoint
• Social Media Marketing
• Reputation Management
• Luxury Brand Marketing
• Microsoft Office
• Facebook
• Advertising
• Marketing Communications
• Event Management
• Social Networking
• Microsoft Technologies
• Hospitality Industry
• Leadership
• Hotels
• Customer Service
• Hospitality
• Public Relations
• Fundraising
• Research
• Marketing
• Hospitality Management
• Management
• Hotel Management
• Sales
• Resorts
• Revenue Analysis
• Marketing Strategy
• Tourism
• Email Marketing
• Digital Marketing
• Budgets
• Pre-Opening
• Brand Management
• Catering
• Brand Marketing
• Loyalty Marketing