Ashley Bourque
Social Media Strategist | 10+ Years of Experience Driving Engagement, Brand Growth & Digital Innovation
- Role
- Social Media Manager at Museum of Science
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Ashley Bourque
I’m a social media strategist with 10 years of experience developing and executing thoughtful, results-driven social strategies for global and cultural brands, including Sony, New York University, and the Museum of Science.
Experience
Social Media Manager
May 2023 — Present · Boston, MA, US
Lead social media strategy for 10 museum platforms, reaching 320M+ people and driving audience growth, engagement, and impact- Manage a 5-person team overseeing content creation, scheduling, and performance reporting- Developed and executed organic and paid campaigns supporting programs, events, and fundraising- Create editorial calendars, ensuring a consistent stream of high-quality, mission-driven content- Engage online communities by responding to inquiries, fostering discussions, and managing crises- Implement streamlined content creation and posting processes to enhance efficiency- Provide senior leadership with strategic social media insights and recommendations- Collaborate with influencers and partner organizations to expand reach and visibility- Spearhead community engagement initiatives to foster deeper connections with diverse audiences.
Education
Salve Regina University
Bachelor of Arts (B.A.), Communications and Global Studies
2012 — 2016
Frontier Regional High School
High School Diploma
2007 — 2012
Richmond American University London
Study Abroad, Communications and Global Studies
2014 — 2014
The New School
Master's degree, Media Management
2019
St. Clare's, Oxford
Study Abroad, Communications and Global Studies
2014 — 2014
Skills
- Microsoft Word
- Event Planning
- Customer Service
- Research
- Teamwork
- Ap Style
- Hootsuite
- Social Media
- Adobe Photoshop
- Social Networking
- Microsoft Office
- Social Media Marketing
- Powerpoint
- Microsoft Excel
- Google Analytics
- Time Management
- Indesign
- Mailchimp
- Public Speaking
- Presentation Skills
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