Ashley Horne

About Ashley Horne

Skilled relationship management professional with over 11 years of experience in…

Experience

1. Alumni Relations Manager

   EY

   May 2018 — Present · Houston, TX, US

   Alumni Relations Manager driving alumni engagement strategies in the US West Region to meet alumni objectives, cultivate critical relationships, and achieve positive impact across the firm’s brand in the market. • Develop alumni engagement plans to drive the firm\'s alumni relations strategy, with consideration of brand, culture, people, recruiting, external relationships, and business development• Build processes to enhance alumni communication and engagement between account/market segment teams and relevant alumni • Identify opportunities to strengthen brand awareness and market presence through partnerships, engagement opportunities, targeted communications, firm-hosted events, networks and community/civic relationships with alumni • Manage, track and monitor alumni expenditures to operate within approved guidelines and monitor return on investment • Oversee local alumni council strategy and implementation, including content and membership pipeline• Manage, maintain, and improve alumni data quality

Education

• Houston Christian University

  BA, Marketing, Art, Business

  2006 — 2010

Skills

• Brand Development
• Email Marketing
• Trade Shows
• Adobe Creative Suite
• Coordinating Special Events
• Marketing
• Strategy
• Marketing Strategy
• Marketing Communications
• Web Design
• Advertising
• Lead Generation
• Management
• Graphic Design
• Social Media Marketing
• Newsletters
• Direct Marketing