Ashley Abshire

About Ashley Abshire

I’m a communications and events professional with 6+ years of experience in public relations, media strategy, marketing and large-scale event coordination. Over the past year, I’ve been building my practice as an independent publicist, with a focus on further developing my relationships with the media, exploring collaborations with talent in entertainment, lifestyle and culture, and creating tailored PR strategies to support brand visibility. Through this work, I’ve established meaningful connections within Atlanta’s film, music and sports community, including the Recording Academy’s Atlanta Chapter, the Atlanta Falcons, Women in Music Atlanta, the Georgia Entertainment Association and more.In addition to my PR consulting work, I serve as a Wedding & Event Coordinator at Rocky’s Lake Estate in North Metro Atlanta. In this role, I oversee the planning and execution of weddings and private events, managing logistics, vendor communications, timelines, and on-site operations to deliver seamless experiences for clients and their guests.I bring to the table- Media outreach and relationship-building with journalists, editors, and producers - Compelling storytelling, writing skills and strategic campaign planning - Business development like client prospecting, internal/external communications, market research and team management - Event planning and on-site coordination for high-profile occasions - Project management, stakeholder communications, and vendor relations - Admin tasks including calendar management, data entry, document preparation & organization, travel and account coordination and software proficiency (e.g, Google Workplace, Microsoft Office, Canva, Zoom)I’m passionate about connecting people, brands, and stories — whether through thoughtful media engagement or flawlessly executed events.Career Highlights- Media Relations: Secured national press coverage for clients at top-tier publications such as Vogue, Forbes, People, Vanity Fair, GQ, Arch Digest, USA Today, Town & Country and Harper’s Bazaar- High-Profile Awards Campaigns: Executed several notable film industry awards campaigns, including 5 Oscar and 15 Emmy campaigns- Events: Secured client speaking engagements at two of the largest and most famous fan conventions in the world, San Diego Comic-Con (SDCC) and New York Comic-Con (NYCC), for 3 consecutive years- Global Network: Worked with clients and journalists based around the world, establishing contacts in the UK, Canada, Australia, New Zealand, Mexico, Italy, Spain, Ireland and more.

Experience

1. Senior Coordinator, Communications

   Atlanta Braves

   Dec 2025 — Present · Atlanta, GA, US

Education

• Georgia Southern University

  Public Relations, Public Relations, Advertising, and Applied Communication

  2017 — 2021