Ashley Safranski
CMO at uConnect | B2B SaaS & EdTech Growth Leader | Higher Education Strategist
- Role
- Chief Marketing Officer at Uconnect
- Location
- Pullman, WA, US
- LinkedIn followers
- 500 followers
About Ashley Safranski
I\'m the CMO at uConnect, where I lead the full commercial organization and GTM strategy, including marketing, sales, revenue operations, BDR, and solutions consulting.uConnect builds virtual career centers for higher education, a category that didn\'t really exist when I joined four years ago. We work with 400+ universities, colleges, and community colleges, and I\'ve had the chance to build both the commercial motion and a brand community that practitioners genuinely engage with.My background spans seven years in enrollment management at WSU, VP of Marketing at Emsi (now Lightcast), and now this. That higher ed foundation matters to me. I understand the customer\'s world, not just the funnel.I have deep expertise in and genuine appreciation for helping institutions make good on their mission to support students beyond graduation.
Experience
Chief Marketing Officer
Jul 2025 — Present
Education
Washington State University
Master of Arts - MA, Strategic Communication
2014 — 2016
Washington State University
Bachelor's degree, Communication
2007 — 2011
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