Ashley Maak
- Role
- Senior Global Product Manager at BD
- Location
- Salt Lake City, UT, US
- LinkedIn followers
- 500 followers
About Ashley Maak
Recognized by others as a creative, energetic and passionate brand/business leader…
Experience
Senior Global Product Manager
Apr 2020 — Present
Global lead for two key PIVC product lines (Cathena / Venflon Pro Safety) in Healthcare Workers\' Safety segment. Responsible for: • Business and marketing strategy development and activation to drive global portfolio growth. • Customer/market insights pursuit to guide opportunity identification, new product development and customer communications. • Innovation strategy and product commercialization to drive share gains in strategic markets. • Leadership of evidence development and market shaping efforts to best position products for customer resonance and market success.
Skills
- Consumer Products
- Strategy
- Marketing
- Crm
- Marketing Research
- Product Development
- Market Research
- Brand Management
- Advertising
- Customer Insight
- Management
- Competitive Analysis
- Cross-Functional Team Leadership
- Integrated Marketing
- Marketing Strategy
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