Ashley Hollingsworth
B2B Marketing and Branding Professional
- Role
- Senior Marketing Manager, Health & Life Sciences at McDermott Will & Schulte
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Ashley Hollingsworth
I am a senior marketing leader in the legal industry with an MA in public relations. I develop and execute strategic campaigns that drive awareness, demand, and sales, with a focus on the healthcare, digital health, health policy, and life sciences industries. I am an experienced writer and editor across mediums and styles, from in-depth reports and professional bios, to video and podcast scripts, to pithy ads and social posts. I leverage social media marketing, email campaigns, live and virtual events, multimedia, and thought leadership to develop and deliver brand insights to key audiences when and how they want them, with measurable outcomes and client needs at the heart of every strategy. My research interests lie strategic philanthropy, client engagement and satisfaction, and reputation management. I love working in a fast-paced environment with opportunities to travel and explore new ideas.
Experience
Senior Marketing Manager, Health & Life Sciences
Jan 2024 — Present · Washington, DC, US
Education
Ball State University
MA, Public Relations
The College of Wooster
BA, magna cum laude, Phi Beta Kappa, Communication Studies
Skills
- Social Media
- Wordpress
- Content Marketing
- Customer Service
- Hootsuite
- Data Analysis
- Event Planning
- Public Speaking
- Marketing
- Ap Style
- Microsoft Office
- Writing
- Blogging
- Press Releases
- Research
- Editing
- Newsletters
- Public Relations
- Media Relations
- Social Media Marketing
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