Ashley Graysa

About Ashley Graysa

A customer-centric strategy leader valued for initiative, curiosity, and industrious work…

Experience

1. Director, Business Strategy & Transformation

   Bath & Body Works

   Nov 2022 — Present

   Collaborate with executive leadership in development of comprehensive strategy to deliver 8% growth in revenue annually, evaluating all aspects of the business including operational enhancements and evolution of organization. Consistently utilize market data and consumer insights to identify new opportunities for growth, potential risks and communicate appropriately to cross-functional partners and executive leadership. Implemented new end-to-end strategic planning process, resulting in more complete evaluation of business opportunities, better prioritization of investments, measurable goals, and streamlined operational execution. Lead team in management of key change and transformation programs across the business including Store Operations, Human Resources, Store Design, Logistics and Technology, including a cost savings program generating $200M+ in savings this year. Drive internal communication of business strategy, ensuring all employees are informed and engaged, jointly with internal communications. Develop clear, connected, and engaging executive presentations including regular support of meeting of the Board of Directors, Quarterly Brand briefings and partner summits.

Education

• Baldwin Wallace University

  Bachelor of Arts and Sciences, Communication Studies

  2005 — 2007

Skills

• Merchandising
• Reporting
• Allocations
• Supply Chain Management
• Retail
• Trend Analysis
• Apparel
• Fashion
• Reporting
• Jda E3
• Inventory Management
• Team Leadership
• Team Building
• Marketing
• Management
• Inventory Control
• Merchandise Planning
• Microsoft Excel
• Leadership
• Driving Results
• People Development
• Cross-Functional Team Leadership