Ashley Duncan MacFarland
Assistant Vice President, Digital Marketing @Inova Health
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WORK HISTORY
Assistant Vice President, Digital Marketing @Inova Health
Falls Church, VA, US
EDUCATION
Marquette University
Communications, Journalism, Advertising, Marketing
SKILLS
ABOUT ASHLEY DUNCAN MACFARLAND
Over twenty years in digital marketing, communications, and web consulting, primarily providing digital strategy and implementation for healthcare and financial services companies (Inova Health System, Fannie Mae, Capital One, First USA, BankOne, First Savings Mortgage Corporation). Expertise in both consumer and employee focused communications. Four years on agency side, providing client and project management for online marketing, communications strategy, content management, and web development. Specialties: Web Strategy, Business and Technical Requirements, Project Management, Content Management Systems, Content Development, Web Analytics, SEO, SEM, Information Architecture, Social Media
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