Ashleigh Johnson

MarTech Strategy @ Microsoft | Designing Messaging Ecosystems with Automation & AI

Role
Senior Marketing Technologist Ii at Microsoft
Location
Dallas, TX, US
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Ashleigh Johnson

As a seasoned marketing technologist and architect with 10 years of experience across cybersecurity and enterprise technology, I specialize in translating complex marketing, data, and platform challenges into scalable, human‑centered solutions. I work at the intersection of marketing strategy, data governance, and technical architecture, where big ideas meet operational excellence and measurable outcomes.I’ve built my career around bridging the gap between marketing and technology: operationalizing enterprise MarTech platforms, modernizing signal and taxonomy frameworks, strengthening data quality, and enabling teams to activate personalization and automation at scale. Throughout my career, I’ve: • Integrated new technologies into complex marketing automation ecosystems • Spearheaded cross-functional taxonomy alignment projects to standardize marketing data structures across enterprise platforms • Partnered with sales, various marketing teams, and engineering to deliver cross‑channel digital experiences and events • Designed scalable templates, frameworks, and workflows that improve speed, consistency, and governance • Built and delivered training, documentation, and knowledge hubs that empower teams to self‑serveWhat drives me is helping marketing organizations work smarter, not just by deploying new tools and capabilities, but by designing systems and processes people can trust. I care deeply about creating frictionless experiences for customers (both internal and external) and enabling teams to do their best work through clarity, documentation, and collaboration.My passion for technology is matched by my commitment to supporting girls and women of color in STEM, advocating for diversity and inclusion in the tech industry.Outside of my professional endeavors, I am an avid traveler and art enthusiast. Exploring new cultures and immersing myself in the arts fuels my creativity and broadens my perspective, which I bring into my work.Interested in learning more about life as a marketing technologist? Check out this podcast episode I recorded with Humans of Martech, released August 2024: https://lnkd.in/eJKtwUWx

Experience

  1. Senior Marketing Technologist Ii

    Microsoft

    Sep 2025 — Present

Education

  • Louisiana State University

    Bachelor of Arts - BA, Communication Studies

    2010 — 2014

Skills

  • Event Planning
  • Marketo
  • Customer Service
  • Press Releases
  • Marketing
  • Photoshop
  • Social Media
  • Data Analysis
  • Indesign
  • Editing
  • Microsoft Excel
  • Powerpoint
  • Microsoft Office
  • Email Marketing
  • Public Relations
  • Organization
  • Public Speaking
  • Leadership
  • Ap Style

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Ashleigh Johnson — Senior Marketing Technologist Ii at Microsoft in Dallas, TX, US | Unifers