Ashlee Rose Perez Gerrie

About Ashlee Rose Perez Gerrie

Creative and strategic visual communications professional with 7+ years in B2B healthcare marketing, 5 years of sales, and 13+ years of B2B/B2C graphic design experience. I bring a multi-faceted approach to problem solving—combining creativity, customer insight, and a sales lens to drive brand growth, streamline marketing ops, and deliver high-impact campaigns and communications.Known for cross-functional collaboration and tailoring solutions for each project and team, I’ve also led culture-building initiatives for 15+ years, championing wellness, leadership, and inspiring connection across organizations-MARKETING, OPERATIONS, & TRADESHOWS: 7+ years • Manages marketing communications for healthcare lines of business under Premier Continuum of Care and Innovatix, a national GPO (Group Purchasing Organization) that includes over members and over $84 billion in combined annual purchasing volume. Produces custom content and manages platforms for internal staff at varying levels across our organization and external partner organizations.• Operational responsibilities / achievements include: constructing and maintaining the staff intranet website on SharePoint, hosting national webinars and in-person events, updating in-house resources, systems and processes, and creating Premier-hosted websites for external stakeholders.• Advanced experience: tradeshow events, liaising with high profile speakers, organizing complex program schedules, a comprehensive understanding of front-end and back-end event operations and implementing advertising strategies across various mediums.CLIENT SERVICES / ACCOUNT MANAGEMENT: 5 Years• As a Senior Client Services Associate (CSA) I managed 500+ healthcare accounts, enrolled new members and increased new revenue annually. I cultivated relationships with CEOs and other decision makers, coordinating their most advantageous financial prospects for their businesses. I served as a liaison between members, vendors, and their suppliers to optimize business savings and advanced in my role from Junior CSA to Senior CSA with growing responsibilities and account size. Before leaving this position to join the Corporate Communications team, I was eligible for a promotion to vertical manager. GRAPHIC DESIGN: 13+ Years• Creative design expert producing B2C digital / print deliverables for 25+ national clients ranging from new startups to established businesses, including a home renovation business featured on HGTV. 4 years of in-house design (print production) and 13+ years self-employed at Designs by Ashlee Rose LLC.

Experience

1. Marketing Communications Manager

   Premier Inc.

   Jun 2018 — Present · Suffolk County, NY, US

   ACCOMPLISHMENTS- Designed new interactive systems such as the staff intranet website and external platforms for clinical members to access- Hosts national webinars for onboarding staff, along with creative custom content- Performed as the Site Content Manager for stockd, Premier\'s new eCommerce Marketplace. Collaborated with Legal, Business Operations, IT and Marketing teams meeting tight deadlines- Developed new sales sheets for classes of trade across the Business & Industry and Continuum of Care verticals. Successfully launched our highest priority items on time, which included new pieces available to external stakeholders.RESPONSIBILITIES- Partners with contracted designers to develop complementary visuals- Develops/distributes email communications for healthcare & non-healthcare lines of business under Innovatix and Essensa, national group purchasing organizations (GPOs) and Sponsors, who are partner organizations under Premier- Creates new interactive systems, information, and procedures across various platforms to improve business workflow across internal departments and external stakeholders including data management systems, forms, surveys and more as needed- Manages direct staff, Member, Sponsor and external facing content, assisting with employee needs and direct follow up- Created and manages Inside Alternate Site Programs, the internal SharePoint site for staff resources and marketing information.> EMAIL MARKETING & SOCIAL MEDIA - Creates/distributes email communications regarding healthcare, government, & industry updates- Implements new campaigns and posts company event news across all LinkedIn and Twitter profiles.> TRADE SHOWS & SPEAKER MANAGEMENT- Coordinates marketing materials, advertising and booth designs for Innovatix and Essensa trade shows- Corresponds with annual National Meeting and seasonal Sponsor Event speakers, vendors and suppliers to gather information for publications, presentations and more.

Education

• SUNY New Paltz

  Bachelor of Fine Arts (BFA), Graphic Design

  2008 — 2013

Skills

• Client Liaison
• Logo Design
• Audacity
• Project Management
• Adobe Creative Suite
• Microsoft Publisher
• Customer Service
• Visual Communication
• Copy Editing
• Facebook
• Dreamweaver
• Illustrator
• Bookbinding
• Typography
• Branding
• Photoshop
• Student Leadership
• Social Media
• Social Networking
• Image Editing
• Client Services
• Photography
• Microsoft Powerpoint
• Adobe Photoshop
• Time Management
• Layout
• Microsoft Word
• Indesign
• Advertising
• Magazines
• Flyers
• Microsoft Excel
• Brochures
• Client Prospecting
• Posters
• Mac
• Wix
• Assistant Teaching
• Proofreading
• Environmental Design