Ashita Modi
Founder-Led Brand Strategy for Global Growth | Bold Messaging + Founder Voice + High-Ticket Offers | IIM Bangalore | IIM Lucknow
- Role
- Founder at Intelligible Works
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Ashita Modi
I help founders who are great at what they do but they lack the clarity. You know…
Experience
Founder
Jan 2020 — Present · Gurugram, IN
Founded The Intelligible Works in 2020 with the aim of providing innovative, futuristic, and highly customisable brand solutions to young and established brands of people and businesses. Follow us on @intellig.bl on Instagram. Key projects managed and worked on since the inception of The Intelligible Works are- Business and Digital Strategist for My Rights Fest LLP. My Rights Fest is an annual event conceptualized with the objective of sensitizing and engaging youth; bringing awareness and initiating deeper understanding about the fundamental and constitutional rights of the citizenry. As part of the influencer campaign, met and interviewed Padma Shri Awardee Indian Golfer Jeev Milkha Singh- Brand and Business ConsultantWorked with an industry tycoon to launch a manifestation coaching business. The project deliverables included brand identity, tonality, positioning, product concepts, mode of delivery, industry research, projected revenues, content and sales strategy, and business management plans- Personal Branding CoachWorking with an MBA turned vegan chef to build an online community revolving around spirituality, veganism, and Ayurveda on Instagram, Youtube, and the website- Rebranding for an established e-commerce businessWorked on an end-to-end brand overhaul and upliftment of an e-commerce gifting solutions company. The strategy included smoothening out the user experience on the website, creating excitement around the brand with a new brand color palette, fresh product shoot concepts, and an appealing content strategy for advertising.
Education
Indian Institute of Management, Lucknow
Executive Program in Strategic Marketing for Business Success, Strategy
2022 — 2023
Delhi University
Bachelor of Science (B.Sc.), Mathematics, Graduation
2012 — 2015
Delhi University
Diploma, French Language and Literature
2013 — 2014
Delhi University
Post Graduate Diploma, International Marketing, Post Graduation
2015 — 2016
Skills
- Research
- English
- Event Planning
- Market Research
- Public Speaking
- Business Strategy
- Consulting
- Marketing
- Leadership
- Teamwork
- Business Development
- Team Management
- Social Media
- Microsoft Excel
- Powerpoint
- Management
- Microsoft Office
- Marketing Strategy
- Microsoft Word
- Team Leadership
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