Ashish C.
The MarTech Guy (Digital marketing + Marketing automation + Programmatic Media management)
- Role
- Digital Marketing Manager at Drools
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Ashish C.
Strategic Digital Marketing Leader | DV360 & SEO/SEM Expert | Pharma & Manufacturing Growth Catalyst 9+ Years | SFMC | HubSpot | Google Ads | B2B & D2C | HIPAA/GDPR-Compliant MarketingI’m Ashish Charchi, a digital-first marketing leader with over 9 years of experience across global pharma (Novo Nordisk) and premium D2C manufacturing (Shankar Distillers – Varchas USA). I specialize in driving ROI-led growth through programmatic advertising (DV360), SEO/SEM excellence, omnichannel strategies, and AI-powered campaign optimization. At Shankar Distillers, I scaled bourbon sales by 4% MoM and boosted engagement by 35% through hyper-targeted social + influencer campaigns. I led a 5-member digital team and executed cross-platform media via DV360, YouTube, and Meta Ads, achieving a 2.3x ROAS. At Novo Nordisk, I transformed global websites like truthaboutweight.global and rethinkobesity.com, delivering a 40% surge in organic traffic and 20% MoM growth in conversions—while ensuring full compliance with pharma regulations.What sets me apart? I bridge creative content, deep analytics, and platform mastery with a hands-on understanding of MarTech tools (SFMC, HubSpot, GA4, Looker Studio). I thrive on optimizing performance and building integrated workflows—from lead gen to retention.Let’s connect if you’re looking for someone who blends strategy, execution, and automation to fuel brand growth in highly regulated industries.
Experience
Digital Marketing Manager
Jul 2025 — Present · Bengaluru, IN
Education
Khallikote University
Bachelor of Science - BS, Physics
KIIT School of Management (KSOM), Bhubaneswar
Master of Business Administration - MBA, Marketing
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