Ashish Garg
Business Analyst @NIQ | Data Quality Assurance | GenAI & Agentic AI Enthusias
- Role
- Business Analyst at NielsenIQ
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Ashish Garg
Data-driven Market Research Analyst with a background in Computer Science Engineering, currently specialized in data processing and quality at NIQ. I bridge the gap between complex data sets and actionable insights using a technical toolkit that includes Python, SQL, and advanced market research tools like Decipher and SPSS.Beyond traditional analytics, I am deeply invested in the GenAI ecosystem, specifically building Agentic AI workflows to automate data validation and content creation. I thrive at the intersection of Data QA and AI automation, ensuring data integrity while leveraging the latest in Large Language Models to drive efficiency.
Experience
Business Analyst
Jan 2024 — Present · Gurugram, IN
Managed end-to-end data processing lifecycles using Python and SQL to ensure 100% data accuracy for global clients.Leveraged Decipher for survey programming and data collection, maintaining rigorous Data QA standards throughout the project lifecycle.Performed advanced data manipulation and statistical analysis using Excel, SPSS, Quantum, and Dimensions.Developed automated Excel dashboards to streamline reporting, reducing manual processing time significantly.Integrating GenAI prompts and automation scripts to enhance data cleaning and validation workflows.
Education
Chitkara University
Bachelor of Engineering - BE, Computer Science
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