Ashish Tiwari
Chief Marketing & People Officer @Home Credit India
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WORK HISTORY
Chief Marketing & People Officer @Home Credit India
Delhi, IN
Responsible for creating a people and digital first brand to bring financial empowerment for Indians by enabling them to extract more from their life.
EDUCATION
Bareilly College Bareilly
B.Sc., Maths, Physics
TKIC
High School, Science
Indian School of Business
Chief Digital and AI Officer Programme, Artificial Intelligence
Indian Institute of Management Bangalore
Digital & Social Media Marketing, Marketing
Government Intermediate College
Intermediate, Science
INSEAD
Leadership Development, Digital and Strategy, Management
LBSIM, Delhi
MBA, Marketing
SKILLS
ABOUT ASHISH TIWARI
I am a digital first marketer, practicing the amalgamation of brand marketing, technology, and data analytics. An enterprising professional, I come with 20+ years of corporate experience across consumer (FMCG/FMCD), telecom and new media domains. Since Aug 2022, I was headhunted to lead and envision a comprehensive Brand & Digital transformation strategy for Home Credit India. Here, I am instrumental in planning and executing seamless Brand and consumer experience using digital as a key medium for enablement & delivery, working closely with multiple strategic business units. Prior to this, I was working as CMO with Insurance Giant Generali\'s indian arm, where I led the comprehensive marketing & digital (Ecom & transformation) mandate for India Life Insurance business.Equipped with a Post Graduate Degree in Business Management combined with a digital and social media specialization from IIM, Bangalore; I have been associated with Vodafone India and HCL Infosystems managing brand communications and product/consumer marketing, evangelizing new media as the key driver of growth.A TEDx speaker, I have been a keynote panelist and jury member at iMedia, Ad:Tech, Modern Marketing Summit, Social Samosa, WoW Awards Asia et al.I am a lifelong learner and an avid reader. I constantly strive to be ahead of the curve by being abreast of new technologies in data mining, visualization software, and cloud computing. I am passionate about giving back to society and am a visiting faculty at IIMR, mentor to start-ups in video analytics, resource sharing, machine learning, and education. I like to de-stress with music and can be found bicycling with my iPod as a companion on Sunday mornings.Specialties: Digital | SEO | SEM | SMM | E-tail | Affiliate | Retail Branding | Events & Promotions | CRM | Product Management
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