Ashish S.

About Ashish S.

I\'m an experienced Content Marketer with a demonstrated history of working in the marketing and advertising industry. I\'m skilled in Digital Strategy, Content Strategy, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Inbound Marketing, Google Analytics, Social Media Marketing, Blogging, and Video Script Writing.I craft premium quality business and marketing copies (B2B & B2C) with deep research that not only helps and educates users but also engages them to take further actions (for example, buying a product, asking for a quote, giving feedback, etc). I write content as a subject matter expert for various niches.I am also certified in Content Marketing, Inbound Marketing, Social Media Marketing (HubSpot), and Google Search Ads.

Experience

1. Senior Content Writer

   Cybage Software

   Apr 2021 — Present · Pune, IN

   Collaborated with presales teams to develop compelling customer-facing collaterals, including 100+ video scripts, product explainers, and solution pitches, case studies, and blogs• Managed SEO, including keyword mapping, meta content, and analytics• Developed high-impact presentations and whitepapers using MS PowerPoint and Word to support marketing and solution engineering initiatives• Developed content strategies using market research and industry insights• Maintained a structured content library of presales materials and toolsets to support rapid proposal and pitch development• Worked cross-functionally with design, analytics, and marketing teams to ensure cohesive delivery

Education

• Dr. D. Y. Patil Institute of Engineering & Technology, Pune

  Bachelor of Engineering - BE, Mechanical Engineering

  2011 — 2016