Ashish Kumar Mishra

About Ashish Kumar Mishra

I am a Sales and Marketing professional who loves connecting brands with their customers.My journey started with a strong technical foundation in Computer Science, followed by a Master’s in Management Studies (Marketing). This combination allows me to understand both the \"tech\" and the \"people\" side of business.Today, I work at Business Standard, where I help businesses find their voice in a crowded market. My work isn\'t just about selling ad space; it is about solving problems. I spend my days meeting with marketing teams and CXOs, especially from real estate companies, to understand their goals and craft solutions that deliver real results.I also specialize in the dynamic world of events. I handle sponsorships and partnerships for all types of summits, ensuring that our partners get maximum visibility and value. A major highlight of my journey has been playing a key role in securing partners for the prestigious BFSI Insight Summit, working closely with editorial and operations teams to make it a success.Beyond events, I have successfully onboarded advertisers for iconic publications and special features, including the BS@50 Anniversary Edition, Indulgence, Magazine, and the Banking Annual Magazine.Before joining Business Standard, I worked as a Customer Success Manager at HostFizia International. There, I helped over 100+ clients improve their digital presence and website performance. This experience gave me a deep understanding of the digital landscape, which I back up with certifications in Digital Marketing, Google Ads, AI-powered ads, and Cyber Security.I am passionate about helping brands grow, improving customer engagement, and delivering measurable results. I believe that whether it is a print campaign or a major summit, the goal remains the same: creating value through connection.

Experience

1. Advertisement Executive

   Business Standard

   Jan 2024 — Present · Mumbai, IN

   In print advertising, success is not about the size of the ad but about building reader trust. While working with real estate brands, I learned that the best campaigns solve client problems even before they ask.At Business Standard, my role focuses on building long-term strategic partnerships rather than just selling ad space.• Meet marketing heads and senior business leaders from real estate companies to understand their branding and business goals• Suggest the right combination of print, digital, branded content, and event-based marketing solutions• Generate revenue through advertisement sales, sponsorships, and stall partnerships• Secured sponsors and strategic partners for the flagship Business Standard BFSI Insight Summit.• Identify potential clients and sell premium advertisement space in special editorial properties and magazines• Maintain strong client relationships to support repeat business and long-term partnerships• Work closely with editorial and design teams to ensure smooth campaign execution• Explore new business opportunities and grow the real estate client portfolioIn media sales, my focus is not only closing deals but also helping brands improve visibility, credibility, and business results.

Education

• Guru Nanak Khalsa College, Matunga, Mumbai (Autonomous)

  Bachelor's degree, Computer Science

• Guru Nanak Institute of Management Studies - Mumbai

  Master of Business Administration - MBA, Marketing