Ashi Jain

About Ashi Jain

I excel in managerial roles, demonstrating a knack for strategic planning, market analysis, and effective project supervision. My skills encompass diverse areas, including inventory management, market analysis, brand strategy, and project oversight. With a strong educational background and certifications in relevant fields, I am well-equipped to contribute to the success of any dynamic organization.My expertise even lies in driving business success through strategic planning, market analysis, and effective management of operations.

Experience

1. Marketing Manager

   Dhruvtara Software Systems Private Limited

   Oct 2024 — Present · Bengaluru, IN

   Leading marketing initiatives to increase consumer acquisition and brand recognition through strategic campaign execution and management. Developing and executing a strategic marketing plan. Created and carried out Meta lead generation campaigns using Meta Business Manager and Meta Adverts Manager, resulting in high engagement and cost-effective customer acquisition. Ad campaigns focused on conversion were implemented and monitored, using Google Tag Manager (GTM), Facebook Pixel, and GA4 for data analysis and performance insights. Growth strategies for social media platforms were carefully planned and carried out, increasing followers by 70% and increasing the reach and engagement of content. Used Semrush for reporting and visualization while conducting market and competitive research to guide product positioning and marketing tactics. Created interesting content with an emphasis on copywriting, storyboarding, and brand storytelling.

Education

• Bhilai Institute of Technology (BIT), Durg

  Bachelor of Engineering - BE, Electronics and Communications Engineering

  2016 — 2020

• SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

  Master of Business Administration - MBA, information technology and system management

  2021 — 2023