Asher Greenberg
Senior Digital Product Manager, Mobile Payments and Servicing @RBC
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WORK HISTORY
Senior Digital Product Manager, Mobile Payments and Servicing @RBC
Toronto, ON, CA
Leading a cross-functional squad of front and back-end developers, QE, designers to deliver features for RBC\'s personal banking app, used by more than 8MM clients every month.Among other features- Launched credit score feature in mobile: used by nearly 2MM clients in 6 months- Introduced an AI model to predict mistakes in client bill payments; 80% users reported increased trust in RBC- Led projects to roll out increased transfer limits for Interac e-transfer (to and International Money Transfers (to Added a navigational layer to Interac e-Transfer (15M txns/month), drove increased usage of key Interac features by over 30%
EDUCATION
Ryerson University
Master's degree, Journalism
University of Toronto
Bachelor of Science (BSc), Human Biology
SKILLS
ABOUT ASHER GREENBERG
I am a digital product manager with Canada\'s largest bank. I have shipped products in the payments and servicing space used by millions of Canadians everyday. My prior experience is in the health technology startup sector. I was originally trained as a journalist and still consider it core to how I think about user needs and experience.
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