Asheden Hill
Global Communications Director @TBWA\Worldwide
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WORK HISTORY
Global Communications Director @TBWA\Worldwide
New York, NY, US
Trusted advisor to Omnicom’s Chief Communications Officer and TBWA’s Global CEO, shaping the agency’s global narrative and executive messaging during leadership transitions and periods of heightened scrutiny. Defined and led enterprise storytelling that strengthened brand reputation, contributed to retention after OMC’s acquisition of IPG, and drove year-over-year growth in earned media coverage.Secured high-profile coverage across The Wall Street Journal, Bloomberg, Forbes, Fast Company, CNBC, Business Insider and more, while amplifying executive visibility on global stages including SXSW, Fast Company Innovation Festival, Cannes Lions Festival of Creativity, Web Summit Qatar, and Forbes CMO Network events - generating new business opportunities and thought leadership impact.Built and executed recognition and awards strategies, helping TBWA achieve Fast Company’s Most Innovative Companies (4 years), Adweek Global Agency of the Year (2022, 2024), and Ad Age Agency Network of the Year (2022). Led cross-market alignment for 40+ regions, strengthened internal executive communications, and managed crisis messaging for high-stakes talent, client, and reputation matters.
EDUCATION
University of Technology Sydney
Bachelor of Communication (Public Communication) Bachelor of Arts in International Studies
ABOUT ASHEDEN HILL
Asheden here! Most recently I was responsible for leading TBWA\'s internal and external communications. This encompassed both corporate communications, as well as ensuring earned media was baked into client campaigns.I am an experienced and passionate communicator with demonstrated success working across brand and asset development, executive visibility, public relations and marketing. Skilled in content creation, social media, project management, campaign development and production, media relations and talent management.I\'ve had the opportunity to work with household brands spanning tourism, e-commerce, entertainment, retail, hospitality, non-profit and technology sectors – working in a variety of teams to understand an audience and find new ways to engage them, partner seamlessly with stakeholders and teams, sweat the detail and deliver exceptional results.
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