Ash B.
Agentic AI & Fintech Product Leader| Azure & AWS Innovator| Founder & Life Coach @Alchemy| Creator—Chef, Speaker & Writer| Trailblazing Pilot, Attorney & Global Voyager
- Role
- Senior Technical Product & Program Manager Payment Fraud, Rewards, Ads, Azure Commerce Ai Ml at Microsoft
- Location
- Redmond, WA, US
- LinkedIn followers
- 500 followers
About Ash B.
I am an alchemist — I turn chaos into clarity, ambiguity into systems that scale and life into fine art.Learn more: https://topmate.io/ash_baskaranFor nearly 15 years, I’ve led AI/ML platforms, fraud prevention programs, and infrastructure transformations that power $80B+ in Azure commerce. My experience spans across Microsoft, Amazon, Toyota, and Fortune 500 clients. My work sits at the crossroads of trust, scale, and revenue impact — modernizing cloud billing, reducing chargebacks, and delivering secure platforms that enable growth.I specialize in building systems that- Use AI agents and predictive risk models to safeguard commerce- Modernize platforms and data pipelines to support billions of transactions- Align executives, engineers, and operators around outcomes that last.I’m known for bridging deep technical design with executive strategy — guiding teams through ambiguity, scaling ideas into platforms, and influencing decisions at the highest levels. Dual Master’s in Computer Science & Information Systems | MBA Foundation, Kellogg School of Management Certifications in progress: AWS ML Engineer, GCP AI, DeepLearning.AIOutside work, I’m a Bonvivant — a mentor, writer, speaker, chef, family law advocate, kickboxer, student pilot, and traveler to 40+ U.S. states and 20+ countries. I believe technology matters most when it delivers scale with humanity at the center. Let’s connect if you’re building the next generation of systems where AI, resilience, and trust define impact.
Experience
Senior Technical Product & Program Manager Payment Fraud, Rewards, Ads, Azure Commerce Ai Ml
Jun 2022 — Present · Redmond, WA, US
Lead strategy and implementation of cross-functional analytics and fraud programs across Microsoft Rewards, and Bing Ads, improving fraud detection, platform resilience, and product performance across $21B+ revenue portfolios.Launched white-label in-app payments with mobile identity integration, unlocking $800M+ in new revenue and positioning Microsoft as a fintech leader.Defined risk feature strategy and OKRs, unifying roadmap priorities across Consumer, Azure, and Ad platforms with a focus on automation, AI, and scale.Conceptualized automating fraud-based order cancellations for physical goods fulfillment, boosting cancellation success by 70% and mitigating $60M in potential losses.Co-led integration - JPMorgan on SEPA fraud protection, reducing chargebacks by $10M/year and projecting 60%+ fraud reduction over 5 years.Pioneered CSV token lifecycle traceability, enabling clawbacks and tracking for high-risk payments — projected to recover $20M annually.Co-led cross-platform fraud signal sharing, blocking 3M+ risky transactions annually and reducing bad debt by 20%.Managed global product launches including EA Azure Invoicing modernization, scaling 30K invoices/month worth $36B and saving $1.2M+ annually with an 80% reduction in reconciliation failures.Defined the North Star roadmap for Azure billing modernization, enabling scale from 250K to 4M meters and simplifying dependencies across 25+ systems.Secured $3B investment to modernize Azure billing, aligning 25+ engineering teams and retiring 19 legacy systems, unlocking scalability across $80B in commerce flows (Azure One Invoicing).Presented monetization insights to executive leadership, influencing roadmap, funding, and long-term platform vision.Supported platform scale across 250M+ user transactions, 475M+ annual events, and $80B+ commerce flows with telemetry-driven feature launch, model drift management, and CI dashboards.
Education
Anna University Chennai
Bachelor of Engineering (B.E.)
University of Maryland Baltimore County
Master of Science (M.S.)
University of Alberta
Certificate Program
Northwestern University - Kellogg School of Management
Product Strategy and Management
Anna University Chennai
Master of Computer Science
University of Maryland
Certificate Program
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