Ash Thoms

About Ash Thoms

I am a creative professional specializing in orchestrating high-impact trade shows and events that substantially boost company revenue and brand visibility. With a proven track record in managing every aspect of event planning and execution, I excel in negotiating with vendors, leading cross-functional teams, and strategizing marketing efforts to streamline operations. My expertise extends to managing significant budgets and crafting trade show strategies that deliver tangible revenue growth.I am skilled in building strong relationships with vendors and venues, enhancing stakeholder engagement, and optimizing event efficiency through strategic planning and data-driven decisions. My commitment to excellence is evident in my ability to attract diverse participants and refine event offerings based on structured feedback. Proficient in Google Suite, Adobe Suite, and leading CRMs like Salesforce, HubSpot, and Dynamics, I am dedicated to exceeding organizational goals and elevating the attendee experience by leveraging industry-leading tools and insights.

Experience

1. Senior Trade Show and Events Manager

   ITS Logistics

   Apr 2025 — Present · Reno, NV, US

   Currently managing all facets of trade show participation and event planning at ITS Logistics. I lead cross-functional teams to streamline the logistics of setting up, executing, and breaking down events, ensuring alignment with our strategic goals. My role includes managing vendor and venue relations, negotiating contracts, and enhancing operational processes to improve event efficiency.Key Achievements:• Spearheaded trade show strategies that realized over $14M in revenue in our first year.• Led an $800K budget, crafting strategic customer events and trade show plans.• Engaged over 1,500 participants across 20 internal and community events.

Education

• University of Nevada, Reno

  Bachelor of Science (BS), Major: International Business (Marketing), Minor: English Writing

  2015 — 2017

Skills

• Microsoft Office
• Self-Management
• Organization Skills
• Editing
• Social Media
• Writing
• Adobe Creative Suite
• Web Content Creation
• Interpersonal Communication