Albrecht von Senden
Board Member @Natlink
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WORK HISTORY
Board Member @Natlink
Stockholm, SE
Working as a board member with Verdane and Natlink. Natlink is a pioneering technology company building a state-of-the-art digital ecosystem for connected hunting and outdoor experiences. Established in 2024 within the Open Air Group, Natlink unites leading brands such as WeHunt, Tracker, and Burrel Trail Cameras to deliver innovative, high-quality solutions trusted by nearly registered users worldwide. With over one million app downloads, Natlink combines Scandinavian design, robust engineering, and advanced digital technology to deepen the connection between people and nature and to shape the future of hunting technology.
EDUCATION
Gelehrtenschule des Johanneums
Abitur, 1992
Technische Universität Berlin
BA, Business Administration & Electrical Engineering
SKILLS
ABOUT ALBRECHT VON SENDEN
As an experienced product & technology executive with international expertise, I design, run, and transform complex platforms in omni-channel environments. I specialize in cloud computing adoptability (AWS, Azure) and have led large-scale digital transformations. My background includes deep involvement in due diligence, M&A activities, and successful integrations. Recently, we have sold our US tech platform to one of the leading players in the iGaming industry, showcasing the value of our scalable solutions.In my role as Managing Director, I’m responsible for annual accounts, human resources, tax declarations, and office management—ensuring alignment between financial, legal, and operational strategies. I also have extensive experience in designing and leading high-performance, cross-functional teams from around the world, fostering a culture of innovation and collaboration.I manage budgets exceeding €50M, overseeing operations across multiple geographies and leading complex supplier negotiations. With a holistic, end-to-end responsibility mindset, I’ve successfully built and scaled product, operations, and technical organizations from the ground up to facilitate international growth and new market expansion.I am skilled at aligning business needs with product and technology strategies while embedding 360-degree customer experiences across acquisition, retention, and operations. My strong stakeholder management and presentation skills ensure clear and actionable insights for shareholders and partners.With expertise in agile methodologies, I bring a comprehensive toolbox for requirements engineering and portfolio management. I’ve developed products that not only meet functional demands but also create positive, emotional customer experiences, fostering long-term engagement and loyalty. Recently, I supported the implementation of (Gen)AI and LLM models using AWS AI Suite, laying the foundation for real-time and historical data analytics and advancing business intelligence capabilities.Additionally, I have extensive experience in creating and managing robust data security strategies, including SIEM, WAF, Bot Protection, Level 3 GRE tunnels, and phishing prevention. These solutions have played a critical role in defending a multi-billion EUR business against monthly DDOS attacks, ensuring the highest levels of security in highly regulated markets.
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