Aseem A.
Digital Transformation | CRM, Marketing Technologies, Agentic AI & Customer Experience Platforms
- Role
- Senior Manager - Crm and Frontline Applications at Asian Paints
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Aseem A.
With over 12.5 years of techno-functional experience, I lead the design and enablement of the customer\'s entire home decor journey for Asian Paints, India\'s largest and Asia\'s third largest paint company. I manage the digital customer experience platform, the e-commerce implementations, the website and web properties, CRM implemetations for frontline teams and the cutting-edge technologies deployed at the flagship home decor stores and the direct-to-consumer service across geographies.My mission is to deliver seamless, engaging, and personalized experiences for the customers through multiple digital assets, leveraging my skills and certifications in digital transformation, IT strategy, customer experience management, sales force automation, Salesforce CRM, Agentic AI use cases, digital product management, program management, vendor management, stakeholder management, MarTech, e-commerce, and business intelligence. I have successfully driven and delivered several breakthrough and transformational digital and IT initiatives for Asian Paints Group and its domestic and international subsidiaries, partnering with the sales and marketing leadership and aligning the technology solutions with the business objectives and goals.
Experience
Senior Manager - Crm and Frontline Applications
Jun 2025 — Present · Mumbai, IN
Education
Indian Institute of Management, Kozhikode
Master of Business Administration - MBA, Business Administration and Management, General
Bhavan's Lloyds Vidya Niketan, Wardha
Class X
Bhavan's Lloyds Vidya Niketan, Wardha
Class XII
Visvesvaraya National Institute of Technology
Bachelor of Technology - B.Tech, Computer Science
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