Asahed Bonilla

About Asahed Bonilla

I’m a multidisciplinary Creative Director and Brand Strategist with experience leading brand, marketing, and digital initiatives across agencies, in-house teams, and entrepreneurial ventures.Solo con eso:I lead VSV Agency, a creative marketing studio focused on brand identity, web experiences, and AI-powered digital marketing. I also co-lead Bonitravel Oficial, where I oversee brand and marketing strategy for a growing travel company.Throughout my career, I’ve worked across agencies, in-house teams, and entrepreneurial ventures, helping brands translate strategy into clear, intentional, and high-impact creative systems.I thrive at the intersection of strategy and execution, designing brands, shaping narratives, leading creative direction, and building digital experiences that support real business goals. I bring a builder’s mindset, strong creative leadership, and a collaborative approach to every team and project I’m part of.Open to collaborating with in-house teams or joining full-time creative leadership roles.

Experience

1. Founder & Creative Director

   Vsv.Agency

   Jun 2024 — Present · San Diego, CA, US

   Founder & Creative Director – VSV AgencyLeading the creative direction and brand strategy for a marketing studio focused on brand identity, web experiences, and AI-powered digital marketing.In this role, I guide strategy, creative direction, and execution across branding, web, and digital initiatives, working closely with clients and multidisciplinary collaborators to deliver focused, scalable solutions.Key responsibilities include:Creative and art directionBrand strategy and visual systemsWebsite and digital experience oversightDigital marketing strategy (AI-assisted workflows)Client collaboration and project leadershipThis role allows me to combine hands-on creative expertise with strategic thinking, applying my background as an Art Director and Senior Designer to modern brand and digital challenges.Open to collaborating with in-house teams or joining full-time creative leadership roles.

Education

• Universidad del Valle de México

  Master of Business Administration - MBA, Business, management, marketing and related disciplines

  2018 — 2020

• Universidad Internacional Jefferson

  Bachelor's degree, Digital Communication and Media/Multimedia

  2012 — 2016