Aryan Desai
I am a Sr. Digital Marketing Executive | Dedicated to Learning and Creating Value
- Role
- Sr Digital Marketing Executive at Artium Academy
- Location
- Mumbai, IN
- LinkedIn followers
- 500 followers
About Aryan Desai
Hey, I am Aryan Desai. As a budding digital marketing professional, I am excited to bring my expertise and passion for PPC advertising to the table. While I am relatively new to the field, I am eager to learn and develop myself in executing effective PPC campaigns that drive targeted traffic and conversions. From conducting keyword research and campaign development to performance analysis and optimization, I am constantly seeking new ways to improve campaign effectiveness. With my dedication to staying up-to-date with industry trends and techniques in digital marketing, I am confident that I can make a valuable contribution to any organization\'s digital marketing efforts.
Experience
Sr Digital Marketing Executive
Jun 2023 — Present · Mumbai, IN
As a Senior Digital Marketing Executive, I was responsible for media planning and meeting company goals by generating quality leads through targeted ads on paid channels- Improved the quality of 3 Step Funnel spanning from Lead Generation to Conducting the Demo Class to Converting them into Customers by Refining the Audience Targeting in alignment with valuable insights and feedback from our Sales and Operations team- Revamped Google Search, YouTube and Facebook Ad campaign structure into a more scalable model- Formulated and implemented a highly successful audience targeting strategy, leading to the precise identification of Non-Resident Indians (NRIs) in international markets, contributing to substantial market growth and increased brand awareness- Improved our website tracking capabilities and organized our tracking tags by implementing Google Tag Manager on our website- Significantly upgraded our Data Tracking Methods by implementing advanced tracking via UTMs and other custom parameters which helped better optimize all paid campaigns.
Education
DG Ruparel College of Arts, Science and Commerce
Business/Commerce, General
2017 — 2019
KPB Hinduja College of Commerce
Bachelor's degree, Marketing, 9.86/10
2019 — 2022
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