Arvind Sabharwal

Business Head P&L: Monetization @ Amazon | BD GTM, Business Intelligence, Channel Management and P&L Ownership

Role
Business Head Monetization Offline Ads, Product Sampling Tech Supply Chain Bd Gtm & P & L at Amazon
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers

About Arvind Sabharwal

Professional +15 Years of experience across diverse industries across Retail, Payments, Ecommerce, Loyalty, Supply Chain and Ads. Business P&L Head leading national level charters managing/leading Business Development, Channel Development/Management, Operations Excellence, Building High Performance Teams, Product-Tech, Automation, Program Management, Monetization, International Expansion (MENA, LATAM), and Financial P&L Ownership-Experience in building business/product streams from scratch to scale (5X Growth) across 5 business verticals for Payments (across Enterprise, SMB & Startups,etc), Retail, Prime, Supply Chain, Ads -Managed matured business streams to scale with diversification and lead financial P&L management to drive profitability.

Experience

  1. Business Head Monetization Offline Ads, Product Sampling Tech Supply Chain Bd Gtm & P & L

    Amazon

    Jul 2023 — Present · Bengaluru, IN

    Launched On Package Ads (Amazon\'s Offline Ads Medium) and Product Sampling as new revenue stream to monetize Amazon packages and partners with brands to lead new customer acquisition strategy. Defined product roadmap in collaboration with product-tech and created mechanisms to scale with BD GTM Strategy.• Launched of On Package Advertisement (OPA) product (offline ads on Amazon packages) and Product Sampling through Product-Tech intervention with building OEMs capability, along with customer awareness programs (BLS, Social Media & Influencer Plan) mechanism with launching 4+ Business Development Channels leading to deliver monetization revenue.• Launched Product-Tech intervention to enable Targeted OPA product offering with measurable impact to advertisers (WW First Initiative). Defined OPA and Product Sampling BD GTM Strategy to scale this business across different business channels.• Collaborating WW teams across APAC & MENA regions to build BAA product capabilities and make it fungible to drive adoption at scale.• Partnering with Category, Packaging, ND and Supply Chain Operations to drive XX% Concessions to drive better customer experience. • Leading reusable assets (CAPEX lead) charter to drive cost savings (own P&L) across Amazon Core and Now (QC) Network. The charter leads to reduction in package spends, Concessions Improvement with ML model deployment, with automation.• Lead Containerization Roadmap to drive primary package protection with newer assets investment, standardization of processes and drive Amazon network level change management at scale with governance mechanism.• Leading Business Intelligence roadmap to drive scalability and lead Go-Fast implementation with Data Infra & structuring, Quick-suite and Gen-AI charters.• Own & Lead $ XX MM IN Packaging P&L (XX% YoY Goal) through new advancements, strategic interventions at network level improvements and partner with OEMs/Procurement to drive cost reductions.

Education

  • Mira Model School, Delhi

    12th, Humanities

    1999 — 2000

  • New Delhi Insitute Of Management

    PGDBM, Marketing & International Business

    2004 — 2006

  • Guru Gobind Singh Indraprastha University

    BBA (Hons), Marketing & International Business

    2000 — 2004

  • Indian Institute of Management, Kozhikode

    Management Development Program in Advanced Strategic Management , Business Strategy

Skills

  • Online Programs
  • Crm
  • Gift Vouchers
  • Channel Promotions
  • Loyalty Programs
  • Consumer Promotion
  • Retail
  • B2b
  • Direct Marketing
  • Fmcg
  • Prepaid Cards
  • Business-to-Business (B2b)
  • Business Development
  • Corporate Gifting
  • Customer Relationship Management (Crm)
  • Product Marketing
  • Corporate Sales
  • Vendor Management
  • Key Account Management
  • Marketing Management
  • Market Analysis
  • Corporate Sales Management
  • Marketing Strategy
  • Competitive Analysis
  • Reward & Recognition Program
  • Strategic Alliances
  • Debit Cards
  • Strategic Planning
  • Sales
  • New Business Development
  • New Markets Development
  • Saas
  • Strategy
  • E-Commerce
  • Account Management

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Arvind Sabharwal — Business Head Monetization Offline Ads, Product Sampling Tech Supply Chain Bd Gtm & P & L at Amazon in Bengaluru, KA, IN | Unifers