Aruneshwaran M

About Aruneshwaran M

Full-stack Product Engineer with 3+ years of experience driving product growth and…

Experience

1. Product Engineer

   Two Minute Reports Marketing Analytics For Agencies

   Nov 2022 — Present · Chennai, IN

   Led full-stack development and product strategy for Two Minute Reports, a marketing automation SaaS platform serving users including digital agencies.Key Achievements:• Product Growth: Redesigned user onboarding flow, resulting in 12% improvement in trial-to-paid conversion rates• Integration Development: Built and maintain 3 critical third-party integrations enabling automated data collection for client reporting• Technical Leadership: Implemented automated testing frameworks using JavaScript and Playwright, improving code quality and deployment reliability• Performance Optimization: Led performance enhancement initiatives, identifying and resolving unreported bugs to improve user experience• Mentorship: Currently guiding junior developer in building internal tools, including an AI-powered FAQ generation system for SEO optimization• Data Analysis: Drive product decisions through user adoption analysis, conversion rate tracking, and churn rate monitoring• Cross-functional Impact: Managed customer onboarding processes and collaborated closely with design and marketing teamsSkills: TypeScript • MySQL • React.js • Node.js • NestJS • Data Analysis • Performance Optimization • API Integration