Arundhati Medda
Sr. Content Writer | Spl. White Papers | Web Content | Content Strategy & Planning | Research & Editorial | Cross-Functional Team Lead
- Role
- Sr Content Writer at La Pink
- Location
- Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Arundhati Medda
Working in diversified verticals of content nearly for 6 years, in the field of…
Experience
Sr Content Writer
Oct 2024 — Present · Gurugram, IN
Working extensively on white papers and research-based reports encompassing diverse contexts; industry reports, project-centric content reports, etc- Strategizing, executing content plans for multifarious content funnels incorporating in-house website, PR, Social Media platforms with a significant day-to-day writing exercise in adherent to brand voice- Leading a cross-functional team with seasoned professionals from diverse background,(SEO professionals, influencer marketers, graphic designers, Developers, along with a team of in-house content writers) to maintain as well as validate brand voice with higher standards- Delivering, furnishing, and executing on copywriting with subsequent ad-copies for cross-channel marketplaces (Amazon, Nykaa, etc.) meeting to particulars along with essentials- Scripting and creative writing to help and guide creative marketing professionals (Influencer marketers, video editors)- Cross functional team managements to maintain smooth in-house content and communication functioning
Education
Savitribai Phule Pune University
M.Sc, Geography
2015 — 2017
Presidency University, Kolkata
B.Sc, Geography
2012 — 2015
Indira Gandhi National Open University
PGDM, Journalism
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