Arun Changalva
Data science enthusiast | Data Driven Digital Marketer | Digital Transformation
- Role
- Digital Marketing Analyst at Techmatic Systems India Pvt Ltd
- Location
- Hyderabad, IN
- LinkedIn followers
- 500 followers
About Arun Changalva
A sincere employee looking to change career to Data analysis. Completed Certification in SQL, PowerBi, Tableau, and Python. Has proven ability to translate data into impactful outcomes, driving a remarkable surge in client app installations from 0 to 7k within 6 months.
Experience
Digital Marketing Analyst
Techmatic Systems India Pvt Ltd
Apr 2022 — Present · IN
In my current role as a Digital Marketing Analyst at Techmatic Systems, I am responsible for a diverse range of functions aimed at driving digital marketing success. These include:\\\\n\\\\n• Conducting competitor analysis to identify market trends, benchmark performance, and inform marketing strategies.\\\\n\\\\n• Managing on-page and off-page SEO activities to optimize website content and improve search engine rankings.\\\\n\\\\n• Implementing technical SEO best practices to enhance website performance and user experience.\\\\n\\\\n• Overseeing paid advertising campaigns on Google and Facebook ads, monitoring key performance indicators (KPIs), and optimizing campaigns for optimal results.\\\\n\\\\n• Monitoring installs, posts, sign-ups, and other app-related metrics, and presenting the results to clients while providing regular project updates.\\\\n\\\\n• Performing in-depth market analysis and tracking important metrics using various tools such as Google Search Console, Google Analytics, Firebase, Google Tag Manager, Ahref, SEMrush, Google Play Console, App Store Connect, Microsoft Clarity, SpyFu, and Moz.\\\\n\\\\n• Generating content ideas and creating engaging creatives using tools such as Answer the Public, Buzzsumo, Wordai, Grammarly, Canva, and Crello.\\\\n\\\\n• Collaborating with the creative team to suggest creative concepts for social media profiles and ad campaigns.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n
Education
Vijetha junior college
intermediate, MPC, 94.1%
2015 — 2017
Sanghamitra school
10th class, CBSE
2014 — 2015
Gokaraju Rangaraju Institute of Engineering and Technology
Bachelor of Technology - BTech, Electrical, Electronics and Communications Engineering, 7.80
2017 — 2021
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