Arunava Talukdar
Researcher | Marketer | Learner | Educator
- Role
- Marketing Analytics and Operations Manager at Hewlett Packard Enterprise
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Arunava Talukdar
Creating a sustainable impact on the business in a challenging and learning environment…
Experience
Marketing Analytics and Operations Manager
Jun 2023 — Present · Bengaluru, IN
As part of the Marketing Science and Analytics team I get the opportunity to narrate stories around performance marketing for both Top-of-Funnel and Bottom-of-Funnel. Justifying marketing spend is not a linear (or an easy) task but can be very interesting. Connecting every dollar spend by marketing to pipeline and revenue unveils wonderful insights for the leaders - establishing the impact of all the marketing activities executed round the year.
Skills
- Market Research
- Market Intelligence
- Strategic Consulting
- Analytics
- Digital Strategy
- Social Media
- Secondary Research
- Competitive Intelligence
- Campaign Management
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