Arun Siddharth

About Arun Siddharth

Global Executive | P&L Leadership • Marketing & Sales • Product Management • Corporate StrategyI am a seasoned automotive and mobility leader with 20+ years of P&L leadership, marketing & sales growth, CX and product management expertise across the Americas, Europe, Asia, and Africa. My career has been built on delivering sustained profitability, brand differentiation, and business transformation in highly competitive markets.Currently VP heading – Corporate Strategy; Data and Market Intelligence at, Nissan Americas ($45B business), I lead enterprise-wide transformation spanning product, sales, marketing, CX, finance, and operations, improving profitability by 300 bps while managing large-scale, multi-continent teams.Career Impact Highlights: • P&L Leadership – Managed multi-$B global businesses and portfolios, delivering double-digit growth, scaling to 1.6M units annually, and sustaining 24% CAGR. • Marketing & Sales Leadership – Drove GTM, retail innovation, and omnichannel marketing, doubling market share in motorcycles, improving dealer RoS by 200 bps, and raising customer satisfaction by 12% across outlets. • Product Management Expertise – Directed global portfolios ($15B+), launched award-winning products and connected platforms, and built AI/ML-driven SaaS product solutions for Sales Planning; CX; Retail Network management that boosted forecast accuracy to 98%. Also led product strategy across Europe; Asia; Americas and Africa to deliver record setting performance for TVS. Working in Market intelligence on AI based product for synthetic research for product, connected services and marketing initiatives across USA and Americas. • 🤝 Global Partnerships – Forged alliances with BMW Motorrad, technology innovators, and financial partners to shape connected mobility and future-ready ecosystems. • International Leadership – Senior executive roles across Americas, Europe, Asia, and Africa, with proven ability to align global strategy, product innovation, and local execution for sustainable growth.I bring a unique blend of P&L leadership, product management depth, and marketing & sales transformation expertise with global reach—delivering impact at scale in the automotive and mobility industry.P&L Leadership | Marketing & Sales Leadership | Product Management | Corporate Strategy | Automotive & Mobility | Global Partnerships | Digital Transformation | International Business | Americas | Europe | Asia | Africa

Experience

1. VP & Head - Corporate Strategy & Market Intelligence - Nissan Americas Region

   Nissan Motor Corporation

   Apr 2024 — Present · Nashville, TN, US

   Led cross-functional development of Americas regional business strategy, aligning Product Management; Marketing, SCM, Finance, and Manufacturing to drive growth and profitability along with M&A and partnerships management • Built multi-year Mid-Term Business Plans with integrated metrics on revenue, unit sales, product pipeline, financial targets, and capital investment strategy. • Head Market research function across Americas leading Product design and engineering studies; CX design flow in stores and online web for purchase experience; Marketing measurement and Dealership experience tracking - Directed SaaS Analytics Product Strategy, defining a 3-year roadmap using AI/ML to build and enhance forecasting, CX, marketing efficiency, and supply chain decisions making tools- Leading AI based research from tradional market research to build Quality insights; Cost and reduce time to action. LLM based synthetic research across product segments and marketing stimuli in USA and Americas region. • Delivered enterprise dashboards and KPI frameworks to track strategic execution and elevate cross-functional performance visibility.

Education

• National University of Singapore

  Business Management, Business Administration and Management, Finance & Marketing

• Bharathidasan Institute of Management Tiruchirapalli

  MBA, Finance & Marketing

• Delhi Public School, R.K.Puram, New Delhi

  Sciences with Economics

Skills

• Brand Management
• Automotive
• Market Research
• Marketing Strategy
• Competitive Analysis
• Team Management
• Automobile
• Product Development
• Marketing Management
• Market Planning
• Marketing Communications
• Customer Insight
• Management
• Brand Development
• Marketing
• Business Strategy
• Advertising
• Crm
• New Business Development
• Sales Management
• Business Development