Arun Sankaralingam
Growth Marketing | Demand Generation | B2B SaaS | Driving Pipeline & Revenue | ABM | Paid Media Strategy
- Role
- Senior Performance Marketer (B2b Saas) at Animaker Inc.
- Location
- Coimbatore, TN, IN
- LinkedIn followers
- 500 followers
About Arun Sankaralingam
With over a decade of experience in Performance Marketing, I specialize in driving pipeline growth and lead generation for B2B SaaS organizations. I focus on building scalable acquisition strategies that align paid media investments with revenue goals, leveraging data-driven experimentation, funnel optimization, and cross-channel performance marketing to accelerate business growth.My career has been defined by managing large-scale ad budgets, optimizing campaign performances, and executing full-funnel marketing strategies that deliver measurable results. My work is driven by data-backed insights, enabling precise audience targeting and impactful marketing initiatives. My goal is to drive business growth by contributing to an organization’s success through innovative and results-oriented marketing strategies.
Experience
Senior Performance Marketer (B2b Saas)
Nov 2025 — Present · Chennai, IN
Education
Konghu Velalar Polytechnic College - India
Diploma in Computer Science Engineering
2008 — 2011
Sasurie College of Engineering
Bachelor's Degree, Computer Science Engineering
2011 — 2014
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