Arun Kumar
- Role
- Senior Digital Marketing Executive at Libsys Ltd
- Location
- Faridabad, IN
- LinkedIn followers
- 500 followers
About Arun Kumar
360° CRM, AI & Automation Architect | HubSpot, GoHighLevel, Zapier, Make…
Experience
Senior Digital Marketing Executive
Nov 2019 — Present
Led a team to implement B2B SaaS online promotion strategies in collaboration with Sales, Design & Development teams • Implemented Search Engine Optimization (SEO) to achieve 1st page SERP ranking and increase organic traffic by 4X • Streamline SEM channels, implement PPC & Social media campaigns to boost traffic & leads • Landing page creation & optimization to maintain Quality score, CTR & CPC • Social media marketing for traffic, likes, shares and inquiries • Identifying competitors and researching their online marketing strategies • Website Management and Development using CMS
Education
State Board of Technical Education and Training
High School Diploma, Computer Science
2005 — 2008
Kurukshetra University
Bachelor of Technology - BTech, Information Technology
2008 — 2011
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