Arun Manohar

About Arun Manohar

A blended profile with 10+ years of experience in data-driven lead generation, growth marketing, customer lifecycle management, CRM Process implementation & Email Campaign strategy.Responsible for understanding and optimizing end-to-end Sales and Marketing funnel. Looking at marketing communications throughout the funnel and responsible for taking marketing automation initiatives to the next level. Interact and work with cross-functional teams (Product, Marketing, Creative, Sales, Design) to establish growth strategies to support the company\'s revenue goals.My approach to growth marketing is agile, data-driven, and focused on experimentation and learning. I work with the marketing team by driving collaboration and execution to help achieve goals, improve processes, and ultimately scale Life Cycle Marketing.My core competencies are digital strategy, performance marketing, display advertising, CRM, and Data Analytics- Audit current campaigns, create a growth marketing strategy, and identify conversion optimization opportunities-Growth Marketing · Product Management · Data Analysis · Customer Acquisition · Online Marketing · Performance Marketing.

Experience

1. Manager, Marketing Operations

   Rippling

   Jan 2024 — Present · Bengaluru, IN

Education

• Bangalore University

  Bachelor of Commerce (B.Com)

  2005 — 2007

Skills

• Business Development
• Marketing Automation
• Email Marketing
• Marketing Strategy
• Email Append
• Team Management
• Management
• Zoho
• B2b Marketing
• Email List Building
• Crm
• Online Marketing
• Market Research
• Analytics
• Business Strategy
• Marketing
• Customer Relationship Management (Crm)
• Online Research
• Competitive Analysis
• Market Intelligence
• Marketing Research
• Lead Generation