Arthur Torres

About Arthur Torres

Twelve years.$100M+ in paid media. 400K+ leads per month.I have spent my career owning the systems that drive revenue, not just the campaigns inside them.I work at the intersection of marketing, finance, and operations because that is where growth decisions actually get made. Most marketing leaders operate upstream of that intersection. I sit inside it.At Radiant Digital I ran three functions simultaneously under one title: demand generation, the client retention engine holding ~90% of monthly revenue, and 100% of new business pre-sales strategy. The sales team closed deals. I built everything they needed to close them.That pattern shows up everywhere I have worked. I translate revenue targets into investment strategy, allocate capital based on marginal efficiency, and build the forecasting models and teams that make it repeatable.I am an Army veteran and an immigrant. I came here with nothing and built a career through ownership and stubbornness in roughly equal measure. That background is not a brand story. It is why I operate the way I do.If you are scaling a growth engine and need someone who takes full accountability for what it produces, I am worth a conversation.Legacy Over Currency.

Experience

1. Director of Growth

   Radiant Digital

   May 2022 — Present · US

   Owned the company\'s primary revenue engine, leading acquisition strategy, client performance, and new business development across a managed portfolio that grew 129% during my tenure. Operated across three functions simultaneously: campaign performance and demand generation, strategic client relationships responsible for ~90% of monthly revenue retention, and 100% of new business pre-sales strategy including audience research, pricing analysis, and positioning. Partnered directly with sales and executive leadership throughout, attending prospect calls and company events as the growth function\'s strategic presence.• Drove 129% portfolio revenue growth and 63% net margin expansion through performance excellence, account expansion, and disciplined capital allocation across a ~35-client portfolio.• Served as the primary driver of ~90% monthly revenue retention by leading strategic client conversations, translating campaign performance into business outcomes, and maintaining relationships the sales and account teams depended on to sustain the company\'s revenue base.• Owned account expansion across the portfolio, identifying performance headroom, building data-driven cases for budget increases, and directly driving revenue growth beyond base retention, a motion the sales team was not executing independently.• Built 100% of new business sales strategy and positioning, developing ICP-aligned audience frameworks, pricing analysis, and prospect-facing talking points used by the sales team to close new accounts.• Built and led a high-performing growth team across a ~35-client portfolio, with full accountability for strategy, forecasting, and outcomes, improving execution velocity and raising decision-making quality across accounts.

Education

• Western Governors University

  Bachelor's degree, Business Administration and Management, General

• Ensign College

  Associate's degree, Marketing - Social Media Marketing

  2014 — 2015

• Ensign College

  Associate's degree, Business, Management, and Related Support Services

  2012 — 2014