Arpit Tak

Revenue & Brand Activation Professional | Brand Solution | Helping Brands to reach their Target Audience | Revenue Head - Mirchi

Role
Revenue Head at Mirchi
Location
Indore, IN
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Arpit Tak

Qualified and versatile professional with an experience of 12 years in diverse areas encompassing Sales & Marketing Strategy, Business Planning/ Implementation, Brand Promotion, Relationship Management and Business Operations across Media & E-learning domain. Currently spearheading as Revenue Head at Radio Mirchi. Well versed in implementing innovative business development strategies to ensure deeper penetration, customer loyalty and brand activation, thereby bringing in substantial growth in revenues. Proficient in strategy development and implementation to attain predetermined targets with optimal realization, market analysis, consolidation of market presence, market share, positioning and penetration. Adept at enhancing brand image, acceptability and positioning through experiential marketing, resulting in increased sales. Outstanding communication and relationship management skills combined with strong business acumen with the ability to conceive profitable and efficient solutions utilizing technology.

Experience

  1. Revenue Head

    Mirchi

    May 2023 — Present · Indore, IN

    Currently spearheading as Revenue Head for Mirchi Indore station & driving revenue with a team of 6 people. • Generating a revenue from Airtime, Digital, Impact Properties & Multimedia Solutions which leverages Brand Mirchi for clients. • Devising Media Solution basis the client brief & end to end implementation from conceptualising, planning and executing the marketing campaign for the clients. • Conceptualizing Marketing Event for Brand Mirchi and converting them in to revenue opportunity for team to generate revenue and profits to Indore radio Station. • Leveraging of RJ’s Social Media presence to create new opportunity of revenue through brand integrations. • Leading & mentoring the team for new product including Celeb shows, Google Display Network, Gaana app & Brand properties. • Managing client as well as vendor relationships & ensuring excellent customer service and quality delivery.

Education

  • Balaji Institute of International Business

    PGDM, Marketing

    2008 — 2010

  • Jai Narain Vyas University

    Bachelor’s Degree, Biotechnology

    2005 — 2008

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Arpit Tak — Revenue Head at Mirchi in Indore, IN | Unifers