Arpit Srivastava

Associate Director @Xiaomi India

Gurugram, HR, IN
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WORK HISTORY

Mar 2025 — Present

Associate Director @Xiaomi India

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Driving business growth by creating stellar brand experiences via omnichannel retail, D2C, CRM; solving for organizational goals of premiumization and ecosystem attachment.

EDUCATION

2009 — 2011

Balaji Institute of Modern Management

Master of Business Administration (MBA), Marketing

2006 — 2009

Institute of Science - Banaras Hindu University

B.Sc. (Hons)

2018 — 2018

Indian Institute of Management, Calcutta

Executive Education, Brand Management

SKILLS

Sales ManagementAdvertisingMarket ResearchB2bBusiness AnalysisAtl MarketingProduct TrainingCrmTrainingBusiness StrategyProduct ManagementAccount ManagementProduct DevelopmentBrand ManagementMarketing StrategyMedia PlanningProduct MarketingCampaign StrategiesBtl ActivationsStrategyGtmMarketingMarketing ResearchProduct LaunchLeadershipCompetitive AnalysisCustomer Relationship Management (Crm)Team ManagementBusiness DevelopmentDigital MarketingMarketing ManagementProgram ManagementMarketing CommunicationsVendor Management

ABOUT ARPIT SRIVASTAVA

Marketing & Brand Leader with 15+ yrs of rich experience across Consumer Goods (Mobiles) & Start-Ups at Xiaomi India, CARS24, Samsung India, Sony India, leading Brand, Business Growth, Digital Marketing, CRM, Performance Marketing, SEO, Product Marketing, Category Marketing and GTM.Key skills- Marketing, Brand Management, Product Marketing, Customer Acquisition, CAC Optimization, CRM, SEO, Digital Marketing (Paid & Organic Channels), Media Planning (ATL, BTL), Consumer Research, e-Commerce, Trade Marketing, Channel Sales Management, Team Building, Leadership.

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