Arpit Raizada

I Design Retail Experiences That Drive Sales | CX @ Blackberrys | Ex Cheil (Samsung) | VM, Retail Design & Experience Design Leader | MICA | NIFT

Role
Dgm Consumer Experience at Blackberrys Menswear
Location
Gurugram, HR, IN
LinkedIn followers
500 followers

About Arpit Raizada

I design retail experiences that don’t just look good — they perform.With 18+ years across brands like Blackberrys, Samsung (via Cheil), Arvind, ABFRL & Reliance, my work sits at the intersection of design, consumer psychology, and business outcomes.I specialise in transforming stores & retail spaces into high-performing retail environments by rethinking visual merchandising, space design, and consumer journeys.Key Impact:• Delivered +24% growth in denim,+36% in footwear,+21% in suits through VM interventions • Reduced VM costs by up to 25% via smarter material and campaign strategies • Achieved 85%+ adherence on Pre Journey Plans across regions • Led development of new retail identities that improved store visibility, influenced walk-ins, and enhanced in-store conversion What I focus on today:→ Consumer journey-led retail design → Scalable VM systems across large store networks → Bridging creativity with measurable business performance I’m also building my voice around retail storytelling, design thinking, and “spaces that sell” — with a long-term vision towards speaking platforms like TEDx.Let’s connect if you’re building retail experiences, brands, or conversations around design.

Experience

  1. Dgm Consumer Experience

    Blackberrys Menswear

    Jan 2023 — Present · Gurugram, IN

Education

  • MICA | The School of Ideas

    Digital Marketing & Communication

  • Sir Padampat Singhania Education Centre

    10+2, Commerce

    1992 — 2002

  • National Institute of Fashion Technology

    B Tech, Fashion Communication

    2004 — 2008

Skills

  • Environmental Design
  • Space Design
  • Visual Merchandising
  • Window Displays
  • Merchandising
  • Retail
  • Trend Analysis
  • Fashion
  • Trend
  • Team Management
  • Production Planning
  • Textiles
  • Creative Solutions
  • Concept Design
  • Storytelling
  • Apparel

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Arpit Raizada — Dgm Consumer Experience at Blackberrys Menswear in Gurugram, HR, IN | Unifers