Arpita Ghosh

Brand Marketing Leader | 13+ Years Driving Growth Across Healthcare, Beauty & Nutrition | Consumer Insights | P&L Ownership | Omnichannel Strategy

Role
Avp- Product Innovation & Brand Strategy at Puresta
Location
Gurugram, HR, IN
LinkedIn followers
500 followers

About Arpita Ghosh

Consumer & Healthcare Brand Marketing Leader with 12+ years of experience across beauty, wellness, and nutrition. Proven track record in building iconic brands, scaling portfolios, and driving double-digit growth through consumer insights, innovation, omnichannel campaigns, and P&L ownership. Skilled in crafting purpose-driven strategies blending healthcare credibility with FMCG-style consumer engagement

Experience

  1. Avp- Product Innovation & Brand Strategy

    Puresta

    Nov 2025 — Present

    I am leading Product Innovation & Brand Strategy for clinically proven,IN VIVO tested skincare solution powered by AI intelligence. My expertise spans across innovative pipeline creation, identifying advanced derivatives of known actives, crafting data backed claim architecture and constructing AI powered skin profiling frameworks.

Education

  • Bharati Vidyapeeth

    Bachelor's degree, Microbiology, General

    2006 — 2009

  • SIES College of Management Studies - India

    Master of Business Administration - MBA, Marketing

    2009 — 2011

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Arpita Ghosh — Avp- Product Innovation & Brand Strategy at Puresta in Gurugram, HR, IN | Unifers