Arpita Chakravorty
Content Specialist @Sirion
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WORK HISTORY
Content Specialist @Sirion
Gurugram, IN
EDUCATION
Institute Of Marketing and Management
PGDM
College Of Vocational Studies
Economics Hons, Economics
SKILLS
ABOUT ARPITA CHAKRAVORTY
I’m a content specialist with 10 years of experience in SEO-driven content strategy. My focus is on building structured, scalable content systems that support business goals—whether that’s improving search visibility, driving qualified traffic, or enabling better lead conversion.Over the years, I’ve worked across B2B SaaS and enterprise tech, leading initiatives from content planning and creation to performance analysis and optimization. I enjoy connecting content with measurable outcomes and aligning marketing efforts with the bigger picture.Key areas of expertise:1. SEO content strategy and execution2. Content marketing for growth3. Blog and resource hub management4. Cross-functional collaboration with product, SEO, and demand teamsI approach content with clarity, consistency, and a strong sense of ownership—always keeping the end-user and the business objective in mind.
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