Arpita Bag

Lead Visual Designer @ Epsilon India | Creative Campaign Development

Role
Lead Visual Designer at Epsilon
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Arpita Bag

As a Lead Visual Designer at Epsilon India since November 2021, I specialize in delivering high-impact visual communication, branding solutions, and design systems for globally recognized clients across industries such as pharma, banking, and food & beverage. My work leverages advanced tools like Adobe Creative Suite and AI-driven platforms such as GenCanvas to create dynamic, scalable designs and marketing assets tailored to diverse client needs. I collaborate with cross-functional teams to align creative strategies with client goals and have contributed to fostering innovation through design trend workshops. With over four years of expertise in visual design and team management at Epsilon, I am dedicated to empowering brands by creating compelling, high-quality visual narratives that inspire and effectively communicate their value.

Experience

  1. Lead Visual Designer

    Epsilon

    Nov 2021 — Present · Bengaluru, IN

    Spearheaded the design of branding solutions for high-profile clients like Zoetis and McDonald’s. • Led the development of design systems and marketing assets across diverse sectors, including pharma and banking. • Conducted workshops to enhance design skills within cross-functional teams, promoting innovation. • Recognized as one of Epsilon’s Best Performing Employees for creative leadership and design excellence.

Education

  • MIT Institute of Design

    Master's degree, User Experience Design

    2016 — 2018

  • Kendriya Vidyalaya

    high school, Biology, General

    2007 — 2008

  • Manonmaniam Sundaranar University

    Bachelor of Science (BSc), Animation, Interactive Technology, Video Graphics and Special Effects

    2009 — 2012

  • Kendriya Vidyalaya

    Ssc, Science

    1995 — 2008

Skills

  • Character Animation
  • Adobe Photoshop
  • Maya
  • Compositing
  • Adobe Premiere Pro
  • Sony Vegas
  • Video
  • Graphic Design
  • User Experience
  • Flash Animation
  • After Effects
  • Motion Graphics
  • Photoshop
  • Storyboarding
  • Traditional Animation
  • 3d Visualization
  • Animation
  • Visual Effects
  • Print Media
  • Digital Marketing
  • Computer Animation
  • Video Editing
  • Premiere
  • Digital Painting

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Arpita Bag — Lead Visual Designer at Epsilon in Bengaluru, KA, IN | Unifers