Arpit Srivastava
Growth & GTM Leader | Ex-HPCL (Maharatna PSU) → Startup Builder | Scaled AI Agents to ₹50L ARR in 6 Months | Driving ₹20Cr+ P&L | Startup Agility × Enterprise Discipline | Global Expansion
- Role
- Chief Marketing Officer at Zucol Solutions
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Arpit Srivastava
Working in a Maharatna Oil PSU.headed the terminal automation and operations and have worked in supply and distribution planning department by maintaining good business relations with stake holders
Experience
Chief Marketing Officer
Apr 2023 — Present · Gurugram, IN
Built the entire GTM strategy for Zucol’s education-tech and service brands (incl. Desklib), spanning positioning, pricing, and market-entry models-Designed and executed integrated ad campaigns (SEO, content, paid ads, ABM, influencer, and field programs) → directly fueling international expansion into the Middle East, USA, and Australia-Led market exploration and pricing strategy, aligning offerings to diverse student and enterprise segments while ensuring competitive differentiation-Drove end-to-end marketing operations, from on-field activations to digital campaigns, achieving 3.2× pipeline coverage and +35% SQL conversion uplift-Partnered with product, sales, and customer success teams to achieve 100%+ Net Revenue Retention (NRR) and scale ARR across multiple brands-Mentored and scaled a 100+ member cross-functional team, unifying sales, marketing, and partnerships into a revenue growth engine-Forged strategic partnerships with agencies, SaaS platforms, and channel partners to accelerate GTM velocity and global expansion.
Education
Indian Institute of Technology (Banaras Hindu University), Varanasi
Master of Technology - MTech, Systems Engineering
2014 — 2015
Liverpool John Moores University
Master of Business Administration - MBA, Business Analytics
2024 — 2026
Institute of Management Technology, Ghaziabad
Advanced General Management Program, Marketing
2024
JSS ACADEMY OF TECHNICAL EDUCATION, NOIDA
Bachelor of Technology - BTech, Instrumentation and control engineering
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