Arpit Bhokre

Manager - Music Curation at Gaana | Mirchi

Role: Manager - Music Curation & Programming at Gaana
Location: Mumbai, MH, IN
LinkedIn followers: 500 followers

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About Arpit Bhokre

Musician. Music Manager. Music Editor. I love to create, curate and obsess over…

Experience

Manager - Music Curation & Programming
Gaana
Nov 2023 — Present · Mumbai, IN
Curate playlists and editorial content for International, Indie, Marathi, and Gujarati music categories- Coordinate with labels and distributors for placements and promotions- Track trends and listener behavior to shape programming strategy- Support discovery of emerging independent and regional artists- Collaborate cross-functionally with internal teams for launches, features, and marketing campaigns

Contact information

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•••••@gaana.com
Personal email
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Current company

Gaana

Technology; Information and Internet · 210 employees · Founded 2010 · Noida, Uttar Pradesh, India

When we think music, we think Gaana. We are on our mission to simplify the way a billion users discover, consume and express not only music through innovation, culturally diverse content, and passionate people. This journey is complemented by our parent company, Times Internet Limited, with backing from Tencent Holdings Limited. In the course of our quest so far, achieving over 150 million monthly active users and gaining market leadership have been huge milestones. These exceptional feats can be credited to our first-in-class innovations like voice search, original music content under the Gaana Originals umbrella, regional music catalogs in more than 21 languages, song lyrics, and vertical videos. With the active evolution in ways users interact with entertainment content, we took it a step further and launched Gaana HotShots - a platform that provides Indian content enthusiasts intuitive, seamless and snappy tools to create & share short viral videos and stories with more than 150 million strong audience base. At the convergence of insightful data analysis and cutting-edge technology sits our potpourri of tunes, poetry and verses. Technology forms our backbone and we use breakthrough techniques to continuously create a better user experience. We use Artificial Intelligence-enabled recommendations for curating a highly personalized listening experience for users. At Gaana, we ignite passion and persistence to translate a collective vision for creating delightful experiences by making music an integral part of everyone’s life. If our playlist matches with yours, we would love to hear from you.

gaana.com

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About Arpit Bhokre

Experience

Manager - Music Curation & Programming

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