Arpan Majee
Gen AI Product Marketing | Partner Marketing | Market Research | Analyst Relation
- Role
- Product Marketing Manager at Quantiphi
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Arpan Majee
Lead of Marketing and Market Research for the Quantiphi BFSI. In the techno-functional role, my job is to be the interface between the Product team, Sales team and Integrated Marketing team.Key responsibilities for my job role include- Performing competitive analysis, market segmentation research, product briefing document etc for our products (Dociphi, AiUP)- Preparing marketing collaterals for the BFSI business unit for social media, awareness campaign, and demand gen campaign- Preparing thought leadership articles and CXO interview/ podcast script for our business leaders- Providing Sales enablement support for the Sales/ GTM team- Collaborating with the product team to create product demos, User guide- Work with the analyst relations team, prepare nominations, and apply for industry awards- Preparing emailers for Inside Sales reach outsPreviously, I have also worked with a Fortune 10 tech giant\'s marketing team where my role included - the design and analysis of surveys, and customer review sentiment analysis.
Experience
Product Marketing Manager
Nov 2022 — Present · Bengaluru, IN
Product Marketing Lead for Dociphi, Quantiphi\'s Generative AI-enabled Document Processing offering for the Insurance and Financial Services Industry. Primary responsibilities include- Leading the content team to prepare market-facing collaterals - Whitepaper, carousel, brochures- Developing competitive intelligence, market segmentation strategies, and demand generation initiatives- Running focused ABM campaigns for dociphi- Managed analyst relations for dociphi and brought key industry recognitions such as ACORD, Finovate- Coordinating with key partners such as Snowflake, ACORD for partner marketing activities- Managing branding and marketing campaigns for dociphi
Education
Indian Institute of Management Bangalore
Master of Business Administration - MBA
Indian Institute of Engineering Science and Technology (IIEST), Shibpur
Bachelor’s Degree, Electrical and Electronics Engineering
2011 — 2015
Purulia ZIlla School
High School, Science
2009 — 2011
Skills
- Statistics
- Big Data
- R
- Business Analysis
- Data Analysis
- Leadership
- Business Strategy
- Python
- Analysis
- Survey Design
- Microsoft Office
- Web Scraping
- Management
- Survey Analytics
- Microsoft Excel
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