Arpan Sinha

About Arpan Sinha

Marketing professional with experience in brand strategy, trade marketing, retail…

Experience

1. Deputy Manager Marketing

   Nexion Tiles

   Sep 2024 — Present · Mumbai, IN

   Sales Support: Collaborating with the sales team to provide them with the necessary tools, materials, and support to effectively sell the products to trade partners.Merchandising: Overseeing the development and implementation of merchandising strategies to enhance product visibility and appeal in retail environments.Budget Management: Managing trade marketing budgets to ensure cost-effective execution of trade activities and promotions.Training Programs: Organizing training programs for Retailers, Distributors and Architects to educate them about the product range and its unique selling points.Feedback Loop: Creating a feedback loop with Retailers, Distributors and Architectss to gain insights on product performance and customer preferences, which can be used to refine marketing strategies.Collaboration with Corporate Marketing and Product Teams: Working closely with the broader marketing team and product development teams to ensure alignment between product offerings and trade marketing initiatives.Product Showcasing: Planning and executing product showcases in the studio and Design Lab to highlight the unique features and quality of the luxury tiles.Studio Development: Developing the overall vision and theme for the studio to ensure it aligns with the brand’s luxury image & Planning the layout and design of the studio to create an inspiring and functional space for showcasing products.

Education

• Indian Institute of Management Kashipur

  Certification, Strategic Marketing Management

• Rabindranath Tagore University

  Bachelor of Business Administration - BBA Hons., Business, Management, Marketing, and Related Support Services

  2017 — 2019